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December 15, 2009

Video: The Social Media Guru

 So I thought I would share this very entertaining video on Social Media. The reason I found this video interesting enough to share - is because it DOES touch upon some very valid points and "misconceptions" that many have about Social Media and what exactly it is...and why they need it.

Check out the video below, please feel free to share your comments and feedback on this one!! Don't be shy - just Doit!


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December 7, 2009

What is Social Media?

Social media is a phrase being tossed around a lot these days, but it can sometimes be difficult to answer the question of ... what EXACTLY is social media?

If Facebook and MySpace are social media sites, and Digg, reddit, and Newsvine are social media sites, and Wikipedia is a social media site, then just what is social media?

What is Social Media?

The best way to define social media is to break it down. Media is an instrument on communication, like a newspaper or a radio, so social media would be a social instrument of communication.

In Web 2.0 terms, this would be a website that doesn't JUST give you information, but interacts with you while giving you that information. This interaction can be as simple as asking for your comments or letting you vote on an article, or it can be more complex and can make recommendations based on the ratings of other people with similar interests.

Think of regular media as a one-way street where you can read a newspaper or listen to a report on television, but you have very limited ability to give your thoughts on the matter.

Social media is a two-way street that gives you the ability to communicate too.

What Are Some Social Media Websites?

Now that we have answered the question of what is social media, we can move on to social media websites. Because social media is such a broad term, it covers a large range of websites. But the one common link between these websites is that you are able to interact with the website and interact with other visitors.

Here are some examples of social media websites:
  • Social Bookmarking. (Del.icio.us, Blinklist, Simpy) Interact by tagging websites and searching through websites bookmarked by other people.
  • Social News. (Digg, Propeller, Reddit) Interact by voting for articles and commenting on them.
  • Social Networking. (Facebook, Hi5, Last.FM) Interact by adding friends, commenting on profiles, joining groups and having discussions.
  • Social Photo and Video Sharing. (YouTube, Flickr) Interact by sharing photos or videos and commenting on user submissions.
  • Wikis. (Wikipedia, Wikia) Interact by adding articles and editing existing articles.
And these websites are not the only social media websites. Any website that invites you to interact with the site and with other visitors falls into the definition of social media.

Related Aticle: What is Social Media All About?



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Video Tutorials: Social Media 101

Introduction To Social Media





What The F**K is Social Media?





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